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| 05.08.2010 Togliatti |
| Internet Workshops in the Admissions Department | Over the last few years colleges and universities have had to invest more and more effort into advertizing their courses. As the result of the demographic dip in the early 1990s, now, even with handsome scholarship offers, universities face a serious shortfall of students and a stiff competition, especially since now young people can apply to five different schools at once. Given all this, universities and their faculties search for creative solutions that would attract potential students. This fall the trump card of Togliatti State University is its partnership with Microsoft’s Your Course: Digital Literacy Program.
As part of this campaign, the Admissions Office set up IT consultations for potential students and their parents, not only providing basic information about the Computer Science Department but also using ICTs to promote its programs. The University’s website features a special page for potential students with information on entrance exams, programs, courses and possible alternatives. During the admissions process the faculty gave IT consultations to those parents who were not as familiar with the Internet as their children and even ran mini-workshops on navigating the World Wide Web and searching for information online. All those interested were invited to sign up for Your Course: Digital Literacy courses. Some of the parents attempted to take the Digital Literacy Certificate Test, asking their children for help when they encountered challenges. After taking the Digital Literacy course in Computer Basics it became clear to everyone involved that it is impossible to know everything and learning has to be a life-long enterprise.
Thus using Your Course: Digital Literacy materials in the admissions process has enabled the university both to boost its student numbers and to remind many adult users of the importance of ICT proficiency in the modern society. It is encouraging to see organizations and projects committed to promoting digital literacy in Russia and doing it with such enthusiasm.
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